Elon’s AI Romance Broke the Internet

Today, we’re looking at Elon Musk’s most revealing use of AI yet: generating a synthetic video of love and posting it online at 4:20am. We are also seeing Scribe’s new $1.3B valuation isn’t about hype that’s about helping companies stop guessing and start seeing where automation will actually pay off. It’s AI built on receipts, not promises.

In today’s post:

• What Elon Musk’s Grok Love Story Says About AI and Us

• This startup just showed where AI actually works

• Smartsheet just launched an AI platform to rethink work

What’s Trending Today

BREAKTHROUGH

Musk used Grok to simulate love

Over the weekend, Elon Musk turned to Grok, his AI tool to generate a video where a woman says, “I will always love you.” What happened next was part comedy, part tragedy, and very online.

Here’s everything you need to know:

• The post came just hours after Tesla shareholders approved Musk’s massive $1 trillion compensation package.

• At 4:20am (yes, really), Musk shared the Grok-generated video on X, featuring an AI woman on a rainy street delivering the emotional line.

• Twenty minutes later, he posted another AI video, this time of Sydney Sweeney saying “You are so cringe.”

• The internet pounced. Comments ranged from “most divorced post of all time” to “the saddest post in the history of this website.”

• Then, literary icon Joyce Carol Oates weighed in, calling Musk “uncultured” and lacking any visible love for beauty, art, or human connection.

• Musk’s reply: “Oates is a liar and delights in being mean. Not a good human.”

• Meanwhile, the use of AI to simulate affection continues to stir debates about loneliness, technology, and the meaning of connection.

Musk’s AI romance experiment wasn’t just awkward, it revealed a deeper discomfort society has with simulated intimacy. When billionaires use AI to imagine love, it forces a question: are we building tech to connect… or to cope?

Find your customers on Roku this Black Friday

As with any digital ad campaign, the important thing is to reach streaming audiences who will convert. To that end, Roku’s self-service Ads Manager stands ready with powerful segmentation and targeting options. After all, you know your customers, and we know our streaming audience.

Worried it’s too late to spin up new Black Friday creative? With Roku Ads Manager, you can easily import and augment existing creative assets from your social channels. We also have AI-assisted upscaling, so every ad is primed for CTV.

Once you’ve done this, then you can easily set up A/B tests to flight different creative variants and Black Friday offers. If you’re a Shopify brand, you can even run shoppable ads directly on-screen so viewers can purchase with just a click of their Roku remote.

Bonus: we’re gifting you $5K in ad credits when you spend your first $5K on Roku Ads Manager. Just sign up and use code GET5K. Terms apply.

Use code GET5K now

BREAKTHROUGH

Scribe hits $1.3B by answering the question no one else can

Scribe just raised $75M at a $1.3 billion valuation. But the real story isn’t the funding, it’s the product they’re betting on: Scribe Optimize, a tool that tells enterprises where AI and automation will actually drive results.

Here’s everything you need to know:

• Most companies still guess where AI fits into their workflows, Scribe wants to replace the guesswork with data.

• Scribe Optimize maps real employee behavior across software tools, then shows where time’s going and where AI could help.

• The startup claims it’s documented over 10 million workflows from more than 5 million users across 40,000 tools.

• Customers include 94% of the Fortune 500 with teams from LinkedIn, T-Mobile, and HubSpot already on board.

• Unlike traditional consultants or interviews, Optimize uses direct activity data to surface automation opportunities fast.

• Their first product, Scribe Capture, turns user actions into step-by-step guides saving users up to 42 hours per month.

• CEO Jennifer Smith says the goal is to turn messy work habits into visible, scalable systems that AI can improve.

Everyone’s racing to deploy AI, but few know where it’ll actually help. Scribe’s bet is simple, show the receipts. It’s a reminder that the future of AI won’t be shaped by hype, but by tools that start with what’s real and work backwards from there.

LAUNCH

Smartsheet’s new AI agent platform wants to manage your work for you

At its 2025 ENGAGE conference, Smartsheet rolled out its biggest shift yet: a fully AI agent-first platform designed to help enterprises go from managing tasks to managing outcomes, all while maintaining control over data and decision-making.

Here’s everything you need to know:

• Smartsheet’s new platform introduces Smart Agents; digital coworkers that monitor, recommend, and act alongside human teams.

• It’s powered by a new Knowledge Graph that understands how data, projects, and people connect across an organization.

• Smart Assist lets users query and configure projects using natural language, cutting down setup time dramatically.

• Smart Flows allows teams to build complex automations without needing technical skills or configuration screens.

• Smart Columns bring intelligence to the spreadsheet itself tagging, translating, and summarizing data in real time.

• A central Smart Hub (coming in 2026) will give companies full control over how their AI agents work and what they access.

• For leadership teams, features like Scenario Planning, Portfolios, and Security Scores offer strategy modeling and governance at scale.

Smartsheet isn’t just adding AI, it’s baking it into the bones of enterprise work. And while others chase copilots, Smartsheet’s betting on agents that don’t just help you think… but actually help you do. If they pull it off, the line between project manager and AI partner could start to blur.

🚀 Founders & AI Builders, Listen up!

If you’ve built an AI tool, here’s an opportunity to gain serious visibility.

Nextool AI is a leading tools aggregator that offers:

• 500k+ page views and a rapidly growing audience.

• Exposure to developers, entrepreneurs, and tech enthusiasts actively searching for innovative tools.

• A spot in a curated list of cutting-edge AI tools, trusted by the community.

• Increased traffic, users, and brand recognition for your tool.

Take the next step to grow your tool’s reach and impact.

Reach 140,000+ READERS:

Expand your reach and boost your brand’s visibility!

Partner with Nextool AI to showcase your product or service to 140,000+ engaged subscribers, including entrepreneurs, tech enthusiasts, developers, and industry leaders.

Ready to make an impact? Visit our sponsorship website to explore sponsorship opportunities and learn more!