Snapchat’s wildest AI feature so far

Today, we will be looking at Snapchat’s latest move that helps users to type a prompt and watch AI bring it to life. But the catch? Only premium members have the access. We will also be looking at why Palo Alto Networks CEO thinks that agentic AI adoption will be slow!

In today’s post:

• Snapchat just dropped its boldest AI feature yet

• Why enterprises are wary of autonomous AI

• The fashion industry’s boldest AI move just dropped

• Best AI tools to use right now

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LAUNCH

Create your own AI art, right inside Snapchat

Snapchat’s latest move? Turning every user into an AI artist. The new “Imagine Lens” lets subscribers generate custom images from text prompts and it's already changing how users post, edit, and play.

Here’s everything you need to know:

• Snapchat+ Platinum and Lens+ users can now type a prompt and watch AI bring it to life.

• Prompts like “turn me into an alien” or “make this person skydive” create instant visual remixes.

• It’s the app’s first open-prompt, text-to-image Lens, a leap from pre-set filters.

• Users can also edit prompts mid-Lens, tweaking scenes, styles, or stories on the fly.

• The tech combines Snap’s in-house models with top-tier third-party AI engines.

• A Platinum subscription runs $15.99/month; Lens+ is $8.99/month.

• This follows Snap’s rollout of AI video Lenses and a new Lens Studio for DIY AR tools.

Here’s what I think:

Snapchat’s not just competing on filters anymore, it's chasing the future of creative tools. While Meta and TikTok fight for attention, Snap is quietly giving users the power to imagine anything. If this sticks, it’s going to reshape how Gen Z plays with identity, storytelling, and self-expression.

STRATEGY

Palo Alto Networks CEO says agentic AI adoption will be slow

Not all AI is welcome in the enterprise just yet. Palo Alto Networks CEO Nikesh Arora says agentic AI , tools that act autonomously are facing resistance from corporate buyers.

Here’s everything you need to know:

• Arora says businesses are “cautious” about handing over too much control to autonomous AI systems.

• Agentic AI includes tools like AI browsers or agents that make decisions and take actions independently.

• Enterprise leaders are concerned about the risks of unintended behaviors or lack of oversight.

• Security, liability, and explainability remain the biggest roadblocks to deployment at scale.

• While interest is high, adoption lags behind more controllable, human-in-the-loop AI systems.

• This hesitation comes despite the surge of investment into autonomous AI platforms in 2025.

• Palo Alto Networks is focused on blending agentic AI into cybersecurity use cases where oversight is baked in.

Here’s what I think:

The tech is moving faster than the trust. Enterprises aren’t rejecting agentic AI, they just want guardrails. For startups building in this space, the opportunity may lie in control, not autonomy.

LAUNCH

Revolve, FWRD, and Vivrelle team up to launch your new AI stylist

Fashion just got its ChatGPT moment. Vivrelle, Revolve, and FWRD have launched Ella, an AI tool that recommends outfits across all three brands; rental, resale, or retail.

Here’s everything you need to know:

• Ella acts like a personal stylist: users can ask for outfit ideas based on events, locations, or vibes.

• Prompts like “bachelorette weekend in Miami” return full looks you can rent or buy instantly.

• Results pull from all three platforms and users check out with a single cart via Vivrelle.

• The more you use Ella, the better it gets at tailoring suggestions to your taste.

• It’s the group’s second AI tool this year, following “Complete the Look” at checkout.

• Vivrelle’s CEO calls Ella a way to “take the stress out of packing or everyday dressing.”

• The tool took a year to build and is part of Vivrelle’s $62M expansion into AI and luxury tech.

Here’s what I think:

The fashion industry has chased personalized styling for decades. Ella might finally crack it not by replicating high-end boutiques, but by making smart, conversational AI part of how people actually shop. It’s Cher’s closet from Clueless, just smarter and more scalable.

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